:root { --ink: #273633; --muted: #616e6a; --accent: #d52b52; --teal: #29675e; --line: #dde5e1; }
* { box-sizing: border-box; letter-spacing: 0; }
html { scroll-behavior: smooth; scroll-padding-top: 96px; }
body { margin: 0; font-family: -apple-system, BlinkMacSystemFont, "Hiragino Sans", "Noto Sans JP", "Yu Gothic", sans-serif; color: var(--ink); background: #fff; line-height: 1.9; -webkit-font-smoothing: antialiased; }
a { color: inherit; text-decoration: none; }
img { display: block; max-width: 100%; height: auto; }
figure, blockquote { margin: 0; }
h1,h2,h3,p { margin: 0; }
h2 { font-size: 36px; font-weight: 700; line-height: 1.65; text-wrap: pretty; }
h3 { font-size: 22px; font-weight: 700; line-height: 1.6; }
a:focus-visible { outline: 3px solid var(--teal); outline-offset: 6px; }
.skip-link { position: fixed; top: -90px; left: 20px; z-index: 100; background: #fff; padding: 12px; }
.skip-link:focus { top: 12px; }
.wrap { max-width: 1240px; width: calc(100% - 112px); margin-inline: auto; }
.section { padding-block: 96px; }
.site-header { min-height: 84px; padding: 16px 4%; display: flex; align-items: center; justify-content: space-between; gap: 32px; border-bottom: 1px solid var(--line); position: sticky; top: 0; z-index: 20; background: #fffffffa; }
.brand { display: inline-flex; align-items: center; gap: 8px; font-size: 26px; font-weight: 800; line-height: 1; white-space: nowrap; }
.brand span { color: #f13d67; font-size: 32px; }
.site-header nav { display: flex; align-items: center; gap: 32px; font-size: 14px; }
.site-header nav a:hover,.text-link:hover,.site-footer>a:last-child:hover { color: var(--accent); }
.button { display: inline-flex; justify-content: space-between; align-items: center; gap: 28px; min-height: 58px; padding: 16px 28px; border-radius: 5px; background: var(--accent); color: white; font-size: 15px; font-weight: 650; line-height: 1.7; transition: background .2s, transform .2s; }
.button:hover { background: #b82446; transform: translateY(-2px); }
.button span { flex: 0 0 auto; font-size: 22px; line-height: 1; }
.header-cta { min-height: 44px; padding: 10px 20px; font-size: 13px; }
.hero { background: #fafbf8; overflow: hidden; }
.hero-scene { position: relative; display: grid; grid-template-columns: minmax(150px,1fr) minmax(490px,1.8fr) minmax(160px,1fr); align-items: center; gap: 34px; max-width: 1450px; margin: auto; padding: 54px 4% 40px; min-height: 580px; }
.hero-copy { position: relative; z-index: 1; text-align: center; padding-block: 12px; }
.eyebrow { font-size: 12px; color: var(--muted); margin-bottom: 14px; }
.hero h1 { font-size: 56px; font-weight: 800; line-height: 1.12; }
.hero h1 span { display: block; margin-top: 10px; font-size: 12px; font-weight: 500; }
.hero-heading { margin-top: 24px; font-size: 30px; font-weight: 700; line-height: 1.7; }
.hero-description { color: var(--muted); font-size: 14px; margin: 18px 0 24px; }
.hero-copy .button { min-width: 290px; }
.text-link { display: inline-flex; align-items: center; gap: 20px; border-bottom: 1px solid #a4b6ae; padding-bottom: 3px; font-size: 14px; font-weight: 600; }
.hero-copy>.text-link { display: table; margin: 18px auto 0; font-size: 12px; }
.hero-photo img { width: 100%; border-radius: 2px; }
.hero-photo figcaption { padding-top: 12px; font-size: 11px; text-align: center; color: var(--muted); white-space: nowrap; }
.morning { transform: rotate(-5deg); width: 100%; max-width: 250px; justify-self: end; }
.morning img { aspect-ratio: 165/210; object-fit: cover; }
.hero-right { display: grid; gap: 28px; justify-items: start; }
.breakfast { width: 88%; max-width: 230px; transform: rotate(6deg); }
.afternoon { width: 100%; max-width: 260px; transform: rotate(-4deg); margin-left: 12px; }
.hero-foot { border-top: 1px solid var(--line); padding: 16px 4%; display: flex; justify-content: space-between; gap: 24px; font-size: 12px; color: var(--muted); }
.hero-foot a { display: flex; gap: 24px; }
.kicker { margin-bottom: 22px; color: var(--teal); font-size: 13px; font-weight: 650; }
.concept-layout { display: grid; grid-template-columns: 1fr 1fr; gap: 8%; }
.concept-text { padding-top: 4px; }
.concept-text p { font-size: 15px; color: var(--muted); line-height: 2.1; }
.concept-text p:first-child { font-size: 18px; color: var(--ink); font-weight: 600; }
.concept-text p+p { margin-top: 20px; }
.experience { background: #edf5f2; }
.section-heading { display: flex; align-items: flex-end; justify-content: space-between; gap: 40px; margin-bottom: 48px; }
.section-heading>p { font-size: 14px; color: var(--muted); padding-bottom: 8px; }
.feed-story { display: grid; grid-template-columns: 1.2fr 1fr; gap: 9%; align-items: center; padding: 40px 0 72px; }
.feed-screen { max-width: 550px; }
.feed-screen img { width: 100%; border-radius: 5px; box-shadow: 0 12px 30px #2340390c; }
.story-index { display: block; font-size: 12px; color: var(--teal); font-weight: 600; margin-bottom: 18px; }
.story-copy h3 { font-size: 30px; }
.story-copy p { margin: 24px 0 30px; color: var(--muted); font-size: 15px; }
.detail-grid { display: grid; grid-template-columns: repeat(3,minmax(0,1fr)); gap: 42px; border-top: 1px solid #ccdcd4; padding-top: 40px; }
.detail-copy { min-height: 170px; }
.detail h3 { font-size: 20px; }
.detail p { font-size: 13px; color: var(--muted); margin-top: 12px; }
.detail-image { margin-top: 18px; }
.detail-image img { width: min(100%,260px); height: 428px; object-fit: contain; object-position: top left; border-radius: 4px; }
.principles-layout { display: grid; grid-template-columns: 1fr 1.25fr; gap: 9%; }
.principle-list article { display: grid; grid-template-columns: 36px 1fr; gap: 24px; padding: 24px 0; border-bottom: 1px solid var(--line); }
.principle-list article:first-child { padding-top: 0; }
.principle-list article>span { color: var(--accent); font-size: 13px; padding-top: 6px; }
.principle-list p { color: var(--muted); font-size: 14px; margin-top: 10px; }
.voices { border-top: 1px solid var(--line); }
.voice-grid { display: grid; grid-template-columns: repeat(3,minmax(0,1fr)); gap: 48px; }
.quote-mark { display: block; color: var(--accent); font-size: 52px; line-height: 1; height: 45px; }
blockquote p { color: var(--muted); font-size: 15px; line-height: 2; }
.final-cta { background: #faedf0; }
.closing-layout { display: flex; align-items: center; justify-content: space-between; gap: 48px; }
.closing-layout p:not(.kicker) { margin-top: 20px; color: var(--muted); font-size: 14px; }
.closing-layout .button { flex-shrink: 0; }
.site-footer { display: flex; gap: 32px; align-items: center; min-height: 104px; font-size: 12px; }
.site-footer .brand { font-size: 22px; }
.site-footer p { color: var(--muted); }
.site-footer>a:last-child { margin-left: auto; }
@media(min-width:1600px) {
  .hero-scene { gap: 60px; min-height: 610px; }
}
@media(max-width:1100px) {
  .wrap { width: calc(100% - 64px); }
  .hero-scene { grid-template-columns: minmax(120px,1fr) minmax(420px,2fr) minmax(120px,1fr); gap: 20px; }
  .hero-heading { font-size: 27px; }
  .hero-photo figcaption { white-space: normal; }
  h2 { font-size: 30px; }
  .detail-grid { gap: 24px; }
  .detail h3 { font-size: 18px; }
  .closing-layout { gap: 24px; }
  .closing-layout .button { max-width: 330px; }
}
@media(max-width:800px) {
  .site-header { min-height: 70px; padding: 12px 24px; }
  .site-header nav { display: none; }
  .hero-scene { grid-template-columns: 1fr 2fr; padding: 30px 28px 28px; gap: 26px; min-height: auto; }
  .hero-copy { grid-column: 1/-1; grid-row: 1; }
  .morning { grid-row: 2; width: 100%; max-width: 205px; justify-self: center; }
  .hero-right { grid-row: 2; grid-template-columns: 1fr 1fr; gap: 18px; max-width: none; align-items: center; }
  .hero-photo img { height: 160px; object-fit: cover; }
  .breakfast,.afternoon { width: 100%; margin-left: 0; }
  .hero-photo figcaption { display: none; }
  .hero-foot { font-size: 11px; }
  .hero-foot>span { max-width: 55%; }
  .section { padding-block: 64px; }
  .concept-layout,.principles-layout { gap: 36px; grid-template-columns: 1fr; }
  .section-heading { align-items: flex-start; flex-direction: column; gap: 22px; margin-bottom: 24px; }
  .feed-story { gap: 32px; grid-template-columns: 1.15fr 1fr; padding-top: 20px; padding-bottom: 44px; }
  .story-copy h3 { font-size: 23px; }
  .story-copy p { font-size: 13px; margin: 16px 0; }
  .detail-grid { grid-template-columns: 1fr; gap: 36px; }
  .detail { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; align-items: center; padding-bottom: 36px; border-bottom: 1px solid #ccdcd4; }
  .detail:last-child { border-bottom: 0; padding-bottom: 0; }
  .detail-copy { min-height: 0; }
  .detail-image { margin: 0; }
  .detail-image img { width: min(100%,230px); height: auto; margin-left: auto; }
  .detail h3 { font-size: 22px; }
  .voice-grid { gap: 24px; }
  blockquote p { font-size: 13px; }
  .closing-layout { flex-direction: column; align-items: flex-start; gap: 28px; }
}
@media(max-width:520px) {
  .wrap { width: calc(100% - 40px); }
  .site-header { padding: 12px 20px; gap: 12px; }
  .brand { font-size: 22px; }
  .brand span { font-size: 26px; }
  .header-cta { font-size: 11px; padding: 10px 12px; gap: 10px; }
  .hero-scene { gap: 24px 12px; padding: 22px 20px; }
  .hero h1 { font-size: 46px; }
  .hero-heading { font-size: 24px; }
  .eyebrow { font-size: 11px; }
  .hero-description { font-size: 13px; }
  .hero-copy .button { min-width: 0; width: 100%; max-width: 310px; }
  .morning { width: 100%; }
  .hero-photo img { height: 110px; }
  .hero-right { gap: 12px; }
  .afternoon { margin-left: 0; }
  .hero-foot { padding-inline: 20px; gap: 12px; }
  h2 { font-size: 27px; }
  .kicker { margin-bottom: 16px; }
  .concept-text p { font-size: 14px; }
  .feed-story { grid-template-columns: 1fr; gap: 28px; }
  .story-copy h3 { font-size: 26px; }
  .story-copy p { font-size: 14px; }
  .detail { grid-template-columns: 1fr; gap: 24px; }
  .detail-image img { margin-inline: auto; }
  .detail h3 { font-size: 22px; }
  .voice-grid { grid-template-columns: 1fr; gap: 28px; }
  blockquote p { font-size: 14px; }
  .closing-layout .button { font-size: 13px; padding: 16px 18px; gap: 12px; max-width: 100%; }
  .site-footer { flex-wrap: wrap; gap: 16px; padding-block: 28px; }
  .site-footer p { order: 3; width: 100%; }
}
@media(max-width:360px) {
  .hero-scene { padding-block: 12px 18px; gap: 16px 12px; }
  .hero h1 { font-size: 40px; }
  .hero-heading { font-size: 22px; margin-top: 16px; }
  .hero-description { margin: 12px 0 18px; font-size: 12px; }
  .hero-copy>.text-link { margin-top: 12px; }
  .hero-photo img { height: 88px; }
  .hero-foot { padding-block: 12px; }
}
@media(prefers-reduced-motion:reduce) { html { scroll-behavior: auto; } .button { transition: none; } }